ClickCease Design Best Practices – Digital Outdoor Advertising – New York, Los Angeles & All Major Domestic Markets

Design Best Practices

Getting Your Creative Right

Placement & the quality of your creative will make or break your campaign. Both have to be done right

Nailing the creative on your out of home campaign will help ensure a successful campaign. There is a formula that we follow in design for large format purposes.

Simple. Simple. Simple.

  1. Limited text & imagery
  2. Large font and images
  3. Light background
  4. Simple, sans serif fonts
  5. Font colors that provide sufficient contrast w/ the background or imagery


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